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Yandex Metrica Fundamentals Training

  • Training Duration:
  • 2 Days
  • Training Environment:
  • On-site at the Institution
  • In DVA Classrooms
  • Online
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About the Training

The Yandex Metrica Fundamentals Training aims to equip participants with the skills to use both basic and advanced features of the Yandex Metrica tool. This training covers topics such as Yandex Metrica setup, data collection, reporting, metrics and dimensions, segmentation, goal tracking, and integration with other Yandex products.

 

What Will You Learn?

  • During this training, participants will also have the opportunity to apply Yandex Metrica usage and analysis through real-life examples and case studies. The training aims to ensure that participants become fully proficient in Yandex Metrica and have the ability to develop an effective Yandex Metrica strategy for their own businesses or projects.

Prerequisites

  • There are no prerequisites for this training. However, participants are expected to have basic computer and internet skills, as well as a general awareness of Yandex Metrica.

Who Should Attend?

  • Individuals interested in learning Yandex Metrica
  • Digital marketing professionals
  • Small business owners and entrepreneurs
  • Individuals considering offering Yandex Metrica services as freelancers

Outline

1.Day: Introduction to Yandex Metrica and Data Collection
  • What is Yandex Metrica and Why is it Important?
  • Creating and Setting Up a Yandex Metrica Account
  • Yandex Metrica Tracking Code and Data Collection
  • Metrics and Dimensions
2.Day: Yandex Metrica Reporting and Goal Tracking
  • Yandex Metrica Reports (Visitor, Traffic Sources, Content, Goals)
  • User Behavior and Flow Analysis
  • Goal Tracking in Yandex Metrica
  • Integration with Other Yandex Products (e.g., Yandex Direct, Yandex Webmaster)

Training Request Form

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Our training consultants will get in touch with you, assist in identifying your organization’s needs, and provide the most suitable training programs for your employees.

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